http://daveestrada.com Dave Estrada Thu, 23 May 2013 17:09:13 +0000 http://daveestrada.com en http://daveestrada.com/Photography-1 http://daveestrada.com/following/daveestrada.com/Photography-1 Thu, 23 May 2013 17:09:13 +0000 Dave Estrada 5677469 <img src="http://payload168.cargocollective.com/1/0/22150/5677469/PointDume1a_900.jpg" width="900" height="600" width_o="2048" height_o="1365" src_o="http://payload168.cargocollective.com/1/0/22150/5677469/PointDume1a_o.jpg" data-mid="30652222" border="0" align="left"/> <img src="http://payload168.cargocollective.com/1/0/22150/5677469/Shiva_900.jpg" width="900" height="600" width_o="2048" height_o="1365" src_o="http://payload168.cargocollective.com/1/0/22150/5677469/Shiva_o.jpg" data-mid="30655348" border="0" align="left"/> <img src="http://payload168.cargocollective.com/1/0/22150/5677469/Mexico1_900.jpg" width="900" height="600" width_o="2048" height_o="1365" src_o="http://payload168.cargocollective.com/1/0/22150/5677469/Mexico1_o.jpg" data-mid="30656358" border="0" align="left"/> http://daveestrada.com/Stride-Gum http://daveestrada.com/following/daveestrada.com/Stride-Gum Thu, 23 May 2013 14:35:11 +0000 Dave Estrada 5676993 Coming Soon... <img src="http://payload168.cargocollective.com/1/0/22150/5676993/StrideSS-1_900.jpg" width="758" height="426" width_o="758" height_o="426" src_o="http://payload168.cargocollective.com/1/0/22150/5676993/StrideSS-1_o.jpg" data-mid="30647118" border="0" align="left"/> Coming Soon... http://daveestrada.com/Heisman-House-3-0 http://daveestrada.com/following/daveestrada.com/Heisman-House-3-0 Thu, 23 May 2013 14:26:23 +0000 Dave Estrada 5676886 Coming Soon... Coming Soon... http://daveestrada.com/Heisman-House-2-0 http://daveestrada.com/following/daveestrada.com/Heisman-House-2-0 Wed, 13 Mar 2013 19:03:21 +0000 Dave Estrada 3661413 The Heisman trophy represents a brotherhood of college football's greatest players. We created a fraternity where all of them live under one roof. For the second year of the campaign, we were given the green light to expand our concept into a fully integrated platform. As an added bonus, ESPN aired a half hour primetime special on the making of the campaign. 2013 One Show Entertainment, Merit 2013 Webby Honoree, Sports Website 2013 Webby Honoree, Social Content/Marketing CAMPAIGN OVERVIEW TV Hula: Matt Leinart, Herschel Walker, Marcus Allen, Eddie George Two: Charles Woodson, Archie Griffin Rudy: Tim Brown, Sean Astin, Marcus Allen Tour: RG3, Mark Ingram, Herschel Walker, Ron Dayne, Desmond Howard PRINT <img src="http://payload68.cargocollective.com/1/0/22150/3661413/1Herschel_900.jpg" width="900" height="540" width_o="1600" height_o="960" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/1Herschel_o.jpg" data-mid="25831321" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/Car_Wash_900.jpg" width="900" height="540" width_o="1600" height_o="960" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/Car_Wash_o.jpg" data-mid="24246883" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/Tailgate_14_900.jpg" width="900" height="540" width_o="1600" height_o="960" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/Tailgate_14_o.jpg" data-mid="23107682" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/NewGuy_5_900.jpg" width="900" height="600" width_o="1600" height_o="1067" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/NewGuy_5_o.jpg" data-mid="23106397" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/Bo_7_900.jpg" width="900" height="600" width_o="1600" height_o="1067" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/Bo_7_o.jpg" data-mid="23107815" border="0" align="left"/> Fullscreen DIGITAL Fans were invited to "Get to know the Heismans" by touring the house. Inside, people watched behind the scenes footage, highlight reels, interviews, and read up on bios and stats. NissanHeismanHouse.com <img src="http://payload68.cargocollective.com/1/0/22150/3661413/3_LivingRoom_900.jpg" width="900" height="523" width_o="900" height_o="523" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/3_LivingRoom_o.jpg" data-mid="23332048" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/2_Eddie_Charles_900.jpg" width="900" height="523" width_o="900" height_o="523" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/2_Eddie_Charles_o.jpg" data-mid="23332045" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/1_ScreeningRoom_900.jpg" width="900" height="523" width_o="900" height_o="523" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/1_ScreeningRoom_o.jpg" data-mid="23332038" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/4_RG3_900.jpg" width="900" height="523" width_o="900" height_o="523" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/4_RG3_o.jpg" data-mid="23332050" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/5_Ricky_Bio_900.jpg" width="900" height="523" width_o="900" height_o="523" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/5_Ricky_Bio_o.jpg" data-mid="23332052" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/6_RG3_Leinart_900.jpg" width="900" height="523" width_o="900" height_o="523" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/6_RG3_Leinart_o.jpg" data-mid="23332053" border="0" align="left"/> NATIONAL TOUR A 10-stop national tour to the biggest games each week, complete with a traveling Heisman House. <img src="http://payload68.cargocollective.com/1/0/22150/3661413/tour2_900.jpg" width="900" height="600" width_o="900" height_o="600" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/tour2_o.jpg" data-mid="23216409" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/tour3_900.jpg" width="900" height="600" width_o="900" height_o="600" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/tour3_o.jpg" data-mid="23216463" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/tour4_900.jpg" width="900" height="600" width_o="900" height_o="600" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/tour4_o.jpg" data-mid="23216471" border="0" align="left"/><img src="http://payload68.cargocollective.com/1/0/22150/3661413/tour5.jpg" width="400" height="600" width_o="400" height_o="600" src_o="http://payload68.cargocollective.com/1/0/22150/3661413/tour5_o.jpg" data-mid="23216458" border="0" align="left"/> ESPN PRIMETIME SPECIAL Art Director: Dave Estrada Copywriter: Nick Ciffone Director: Kenny Herzog Print Photography: Gary Land Digital: Brand New School The Heisman trophy represents a brotherhood of college football's greatest players. We created a fraternity where all of them live under one roof. For the second... http://daveestrada.com/Smithwick-s http://daveestrada.com/following/daveestrada.com/Smithwick-s Wed, 13 Mar 2013 17:42:29 +0000 Dave Estrada 5175460 HOUSE PUB Art Director: Dave Estrada Copywriter: Nick Ciffone Director: Ryan R. Browne HOUSE PUB Art Director: Dave Estrada Copywriter: Nick Ciffone Director: Ryan R. Browne http://daveestrada.com/Vitamin-Water-Animals http://daveestrada.com/following/daveestrada.com/Vitamin-Water-Animals Sun, 04 Nov 2012 20:45:52 +0000 Dave Estrada 324151 PRINT <img src="http://payload.cargocollective.com/1/0/22150/324151/energy_10.24.12.jpg" width="560" height="725" width_o="560" height_o="725" src_o="http://payload.cargocollective.com/1/0/22150/324151/energy_10.24.12_o.jpg" data-mid="22782751" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22150/324151/power_10.24.12_31.jpg" width="560" height="725" width_o="560" height_o="725" src_o="http://payload.cargocollective.com/1/0/22150/324151/power_10.24.12_31_o.jpg" data-mid="22782797" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22150/324151/endurance1.jpg" width="560" height="725" width_o="560" height_o="725" src_o="http://payload.cargocollective.com/1/0/22150/324151/endurance1_o.jpg" data-mid="22781773" border="0" align="left"/> Art Director: Dave Estrada Copywriter: Glenn Lovely II PRINT Art Director: Dave Estrada Copywriter: Glenn Lovely II http://daveestrada.com/Nissan-Performance http://daveestrada.com/following/daveestrada.com/Nissan-Performance Fri, 13 Jul 2012 20:25:39 +0000 Dave Estrada 3556839 A series documenting the current state of Nissan's racing heritage. Nissan Off-Road Mud & Flight Bryan Heitkotter Indy 400 GT-R Laguna Seca Art Director: Dave Estrada Copywriter: Nick CIffone Director: Ryan R. Browne Original Music: Vynl Music A series documenting the current state of Nissan's racing heritage. Nissan Off-Road Mud & Flight Bryan Heitkotter Indy 400 GT-R Laguna Seca Art... http://daveestrada.com/Project-370Z http://daveestrada.com/following/daveestrada.com/Project-370Z Fri, 30 Mar 2012 22:07:38 +0000 Dave Estrada 3113290 Nissan's performance community is as well-informed as they are opinionated. Those insights inspired us to use the simple forum of Facebook's comments section to create the world's first sports car built by social media. With a non-existent media budget, the story spread on facebook, blogs, and auto publications. 2013 Effies Finalist 2012 Sammy Awards, Best Social Creative 2012 Sammy Awards, Best Facebook Branding Campaign CAMPAIGN OVERVIEW VIDEOS Stage 1: Performance Build Stage 2: Testing & Design POSTER (click to enlarge) <img src="http://payload40.cargocollective.com/1/0/22150/3113290/2P370Z.jpg" width="433" height="650" width_o="433" height_o="650" src_o="http://payload40.cargocollective.com/1/0/22150/3113290/2P370Z_o.jpg" data-mid="22856170" border="0" align="left"/> MOTOR TREND TESTING To showcase Project 370Z's performance, we asked fans to submit their own project cars for a chance to compete against our car at the Las Vegas Motor Speedway. Returning to the simple forum of Facebook's comments section, fans voted on the winner from a group of finalists posted on Nissan's Facebook page. Motor Trend picked up the program, judged the event, and then featured it in an episode of The Downshift series. PRESS: Top Gear Car and Driver Autoblog Art Director: Dave Estrada Copywriter: Nick CIffone Director: Ryan R. Browne Original Music: Vynl Music Nissan's performance community is as well-informed as they are opinionated. Those insights inspired us to use the simple forum of Facebook's comments section to... http://daveestrada.com/Birds http://daveestrada.com/following/daveestrada.com/Birds Fri, 30 Mar 2012 22:06:51 +0000 Dave Estrada 3113289 The new Nissan Pathfinder has a parking assist feature that gives the driver an overhead view of the vehicle. Art Director: Dave Estrada Copywriter: Nick CIffone Director: Nicolai Fugslig The new Nissan Pathfinder has a parking assist feature that gives the driver an overhead view of the vehicle. Art Director: Dave Estrada Copywriter: Nick... http://daveestrada.com/Sprint-Cluster http://daveestrada.com/following/daveestrada.com/Sprint-Cluster Mon, 19 Dec 2011 01:02:51 +0000 Dave Estrada 320818 PRINT Work can get messy. This tool makes your life easier. These ads ran in trade publications specific to each industry. <img src="http://payload.cargocollective.com/1/0/22150/320818/Insurance_905_posted.jpg" width="670" height="495" width_o="905" height_o="669" src_o="http://payload.cargocollective.com/1/0/22150/320818/Insurance_905_posted_o.jpg" data-mid="1398742" border="0" align="left"/> PRINT Work can get messy. This tool makes your life easier. These ads ran in trade publications specific to each industry.